1. Introduction
AGL Airsoft Ltd is committed to protecting the privacy and personal data of its customers, website users, and all individuals who interact with our business. This Privacy Policy outlines how we collect, use, disclose and safeguard your personal data, in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
This policy applies to all data collected via our website, during the booking or participation in any of our services, or through any direct interaction with our company, either online or in person at one of our locations.
2. About AGL Airsoft Ltd
AGL Airsoft Ltd is a company registered in England and Wales under company number 10747564. Our registered office is located at C/O Kp & Co Avanta House, 79 College Road, Harrow, HA1 1BD. Our services are operated solely through company-owned locations, including our venues in Camden and Aldgate, London.
Any enquiries relating to this policy or the handling of your personal data should be directed to us at:
Email: aglcontactus@agl-airsoft.co.uk
Website: www.aglairsoft.co.uk
3. The Data We Collect
In the course of our operations, we may collect and process various types of personal data, depending on the nature of your interaction with us. This may include your full name, contact details, date and time of your booking, and other relevant information necessary to complete your reservation or inquiry.
When you use our website, we may automatically collect technical data such as your IP address, browser type and version, operating system, and information about how you navigate our site. These details are collected for website performance monitoring and user experience optimisation.
When bookings are made, personal data is collected through our third-party booking partner, DesignMyNight. Payments are securely processed by SumUp; AGL Airsoft Ltd does not store any card details directly.
Should you contact us via WhatsApp or email, we may collect your contact information and any relevant correspondence. This information will only be used for the purposes of resolving your enquiry or providing the requested service.
We may also collect images, video recordings, and CCTV footage during your visit to our venues. Photographs and video content may be used for promotional purposes, including publication on our website and social media platforms. CCTV footage is used exclusively for safety and security monitoring.
4. Purpose and Legal Basis for Processing
Personal data is collected and processed for the purposes of managing bookings, fulfilling our contractual obligations, responding to customer enquiries, and delivering our services effectively and safely.
Where required, we process your data on the basis that it is necessary for the performance of a contract. In some cases, such as for direct marketing communications or the use of photographs for promotional purposes, your consent will be sought explicitly.
We may also rely on our legitimate interests to process your data, particularly for improving our services, ensuring security, and managing business operations. Where data is required to meet legal or regulatory obligations, we will process such data in accordance with applicable UK law.
5. Marketing Communications
If you have opted in to receive marketing communications, AGL Airsoft Ltd may use your contact information to send promotional emails, updates, or information relating to our services. You may withdraw your consent at any time by following the unsubscribe instructions in our emails or by contacting us directly.
We will never send marketing materials without prior consent and we do not share or sell your personal data to third parties for marketing purposes.
6. Photography and CCTV Use
Please note that AGL Airsoft Ltd may photograph or film guests at its venues for marketing and promotional purposes. Clear signage is displayed where such recording takes place. If you prefer not to be photographed or filmed, you are encouraged to inform a staff member upon arrival.
Our premises are also equipped with closed-circuit television (CCTV) systems for security monitoring. CCTV footage is used solely for safety and crime prevention, and is typically retained for no longer than thirty (30) days unless required for investigation.
7. Cookies and Website Tracking
Our website uses cookies to distinguish you from other users and enhance your browsing experience. Cookies allow us to analyse site performance, personalise content, and offer targeted marketing, where permitted.
Cookies are categorised as essential, performance, or marketing cookies. You may control or disable cookies through your browser settings. By continuing to use our website, you consent to the use of cookies in accordance with this policy. For more information, please refer to our separate Cookie Policy.
8. Sharing of Personal Data
We may disclose your personal data to trusted service providers strictly for operational purposes. This includes our booking platform provider, DesignMyNight, and our payment processor, SumUp. We also use email distribution systems to send communications to customers who have provided their consent.
All third-party providers are contractually obligated to comply with the data protection standards established by the UK GDPR. Your data will never be sold, traded, or shared with any external organisations for their own marketing purposes.
9. International Transfers
AGL Airsoft Ltd does not transfer personal data outside the United Kingdom. In the event that any international transfer becomes necessary, it will only be undertaken in compliance with applicable UK data protection laws and subject to appropriate safeguards.
10. Data Retention
Personal data is retained only for as long as is necessary to fulfil the purpose for which it was collected, including to satisfy legal, accounting, or reporting requirements.
Typically, customer booking data is retained for up to three years following your interaction with us. CCTV footage is retained for up to thirty days unless extended for investigatory purposes. Marketing data is retained until consent is withdrawn. Photographs and video content are retained for as long as necessary to support our marketing activities.
11. Your Rights
As a data subject, you have certain legal rights under the UK GDPR. These include the right to access the personal data we hold about you, the right to request correction or deletion of your data, the right to withdraw consent for processing (where applicable), and the right to object to the use of your data in certain circumstances.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been processed in a manner that does not comply with the law. The ICO can be contacted via their website at www.ico.org.uk.
To exercise any of your rights, or for any queries regarding your data, please contact us at aglcontactus@agl-airsoft.co.uk.
12. Updates to This Policy
AGL Airsoft Ltd reserves the right to update this Privacy Policy at any time to reflect changes to our practices, services, or applicable laws. The latest version will always be available on our website, and we encourage you to review it periodically.
This version of the Privacy Policy was last updated in April 2025 and supersedes all previous versions.